43" 4K Ultra HD Smart LED TV | HDR Dolby Vision Atmos | Fire TV Alexa

Experience stunning 4K entertainment with the 43PF650K Ultra HD Smart TV. Designed to deliver vivid picture quality, immersive audio and smooth navigation, this TV brings all your favourite content together in one easy-to-use system.

⭐ Key Features

🔥 Fire TV Built-In

Enjoy instant access to Netflix, Prime Video, YouTube, Disney+, Apple TV+, Spotify, Freely and more — all in one simple menu.
Get personalised recommendations or ask Alexa to find what you want to watch.

🖥️ 4K Ultra HD with HDR (HDR10 / HLG)

• Enhanced brightness, contrast and colour

• Sharper, clearer picture quality

• Precise reproduction of dark and bright scenes

🎬 Dolby Vision

Brings cinematic brightness, deeper blacks and richer colours for a more lifelike viewing experience.

🔊 Dolby Atmos

Feel sound move around you with spacious, immersive audio — ideal for movies, music and gaming.

🎙️ Alexa Voice Control

Press the Alexa button to:

• Change channels

• Adjust volume

• Open apps

• Search content

• Control compatible smart home devices

No more scrolling.

📱 Wireless Sharing

Supports AirPlay 2 and Miracast so you can easily stream content from your phone or tablet.

✔ Additional Details

• Resolution: 3840 × 2160 (4K UHD)

• Panel Type: LED

• HDR Support: HDR10, HLG

• Audio: Dolby Atmos, DTS

• Smart System: Fire TV

• Size: 43 inch